Credible Content Counts
So your site is being beaten in search engine rankings by one full of utter rubbish, no real content and far too many keywords just listed over and over. Should you be worried? My view is no, definitely not.
Firstly, you should realise that the updated algorithms brought out WILL bring down these sites, it just takes a little time.
Secondly, when you go shopping for a product or service online, would you buy from a site that looked that way? Neither would I. Hits do not mean sales or conversions.
Finally, calmly and constructively, take a look at how your website content is pitched. Is it accurately targetted at your most productive customer base? Could it be improved?
Compete only against yourself to make improvements. See our 'What is SEO?' write up and keep those facts in mind when contemplating change.
Comments
SEO To Go
17/12/2011
Hi Compare Ellipticals, there is a Google+ button above, next to the Facebook and Twitter icons. Did you mean elsewhere?
Compare Ellipticals
17/12/2011
Strongly suggest adding a "google+" button for the blog!
Monica
10/10/2011
Thanks for the share! Very useful info, looking to communicate!
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